by Jonathan Handler | Mar 23, 2023 | News
Local search drives more clicks and calls than any other marketing channel, making it the most effective marketing technique for small business. Not convinced? Just ask the BrightLocal team, which found that local search delivers a greater ROI than other digital...
by Jonathan Handler | Feb 23, 2016 | News
When I wrote 7 tips to become an expert SEO in 2015 last year, I didn’t expect it going viral and turning a very popular content piece on Business2Community. The response to the post endorsed one key assumption that despite all hue and cry, marketers still...
by Jonathan Handler | Dec 22, 2015 | Testimonial
Until content management software became available, businesses built their websites on static pages and uploaded them to servers for delivery to visitors of their websites. Many continue to do this and it’s not bad for a site with one editor and little new...
by Jonathan Handler | Dec 22, 2015 | Testimonial
PageRank is an algorithm used by Google Search to rank websites in their search engine results. PageRank was named after Larry Page, one of the founders of Google. PageRank is a way of measuring the importance of website pages. It is is one of the methods Google uses...
by Jonathan Handler | Nov 19, 2015 | Testimonial
Content is king. Search engine optimization professionals have been preaching this for years. However, content needs to be created and integrated carefully to actually drive organic search performance. Stick to Your Sphere of Relevance Every site has a sphere of...