Local search drives more clicks and calls than any other marketing channel, making it the most effective marketing technique for small business. Not convinced? Just ask the BrightLocal team, which found that local search delivers a greater ROI than other digital marketing channels, according to its September 2015 survey. Further underscoring this finding: 34 percent […]

Read More

When I wrote 7 tips to become an expert SEO in 2015 last year, I didn’t expect it going viral and turning a very popular content piece on Business2Community. The response to the post endorsed one key assumption that despite all hue and cry, marketers still believe in the power of SEO and aspire to […]

Read More